Orchestra Analogy

conductor

The Orchestra Analogy …

 

The use of an orchestra theme …

… where all the players join together to make one section …

… and where all the soloists and sections come together …       

woman-playing-violin

… to make the complete piece or  suite.

 

We can allude to the conductor representing you …

… whilst our friendly leader, or first violinist, guides us through the various sections …

… starting with ‘What Is Your Product’ …

trombone-player

 … and introducing the next stages of the progression through ‘Support & Training’ …

… Case Studies …

… Product Explanations …

… Testimonials …

… and a ‘Getting Started’ section.

woman-playing-harp

 

Obviously one main section could be ‘How To Become A Customer’,

… so we place these ideas as a way of making the your product different …

… whilst keeping within your brand approach.

 

girl-with-a-cello

As there can be more than 8 sections plus soloists in a chamber orchestra …

… with over 100 musicians …

… we believe there is plenty of scope for widening the analogy.

And, of course, the imagery is timeless.

 

And there can also be diversions  – perhaps showing a member’s other activities

e.g. being in a jazz band …

… as well as using musical scores and the full orchestra.