The majority of websites have customer references, comments written up in straight text recounting the positives of the organisation. Far fewer websites use Podcasts – and even fewer, video testimonials. But the use of YouTube and better, faster internet connections allows every organisation to use the full might of the moving image, with video so much easier to insert into websites.
Computer Strategies, who provide for the IT needs of small to medium-sized companies, asked us to create a testimonials video to include some of their satisfied customers. Recording at 3 locations in Guildford and Camberley, shot in a day and edited within 24 hours, this programme says it all.