Broadcast Video Expo 2017
Broadcast Video Expo at London’s Excel this year brought even more of the latest production technologies … but more importantly seminars and discussions on creative thinking for marketing … in (more…)
Why Branching Videos?
When Bersin by Deloitte published their infographic ‘Meet the Modern Learner’ we were all surprised at the research findings:
– Workers can devote only 1% of their time to training & development
– (more…)
Cinema Advertising – ROI?
Having produced commercials for nationwide spots previously, there is a widely-held misapprehension that commercials are expensive. A major hit on budgets.
Well … you’d be very surprised.
Cinema (more…)
Business Process for Digital
Getting all the planning in place for any digital production is so important … and that assumes your brand is ready.
It all starts with that crucial ‘scoping document’:
Brand – design, logo/symbol, (more…)